VERY SPORTING
Privacy policy
Last updated: November 2026
At Very Sporting, we respect your privacy and take care to look after the personal information you share with us. This policy explains what information we collect, why we collect it and how we use and protect it.
Who we are
Very Sporting is the trading name of [insert your full legal name or registered company name], based in [insert business address].
We are responsible for deciding how and why your personal information is used.
If you have any questions about this policy or how we handle your information, please contact us at:
What information we collect
Depending on how you interact with Very Sporting, we may collect:
Your name and email address.
Your emergency contact’s name and telephone number, if you register for a run or event.
Information you provide when contacting us.
Your preferences and consent to receive marketing communications.
Photographs and video footage taken at our runs and events, where you have agreed to identifiable promotional use.
Basic technical information about how you use our website, where applicable.
We only collect information that we need for the purposes described below.
How we use your information
We use your personal information to:
Manage registrations and attendance at Very Sporting runs and events.
Send information and updates relating to a run or event you have registered for.
Contact your nominated emergency contact if necessary.
Respond to enquiries and messages.
Send occasional news and marketing emails, where you have chosen to receive them.
Share photographs and video content for Very Sporting’s promotional purposes, where you have given permission.
Maintain and improve our website and services.
We use the appropriate lawful basis for each activity. This may include our legitimate interests in organising and managing our activities, taking steps in relation to an event you have registered for, and your consent where required, such as for marketing emails and identifiable promotional photography.
Marketing communications
If you choose to subscribe to Very Sporting updates, we may email you about upcoming runs, events, news and other activities.
You can unsubscribe at any time using the link in our emails or by contacting us at hello@verysporting.com.
Registering for a run does not automatically subscribe you to marketing emails.
Photography and filming
We occasionally take photographs and video footage at our runs and events.
Where we want to use identifiable images or footage for promotional purposes, we will seek your permission. You can choose not to appear in promotional content without affecting your ability to participate.
If you have previously given permission and would like to withdraw it, please contact us. This will not affect the lawfulness of any use that took place before you withdrew your permission.
Sharing your information
We do not sell or rent your personal information.
We may share relevant information with trusted service providers who help us operate Very Sporting, such as website hosting, email, registration and data storage providers. They should only process information on our behalf and in accordance with appropriate arrangements.
Where necessary for the safe running of an event, we may also share relevant information with an event partner or venue. We will only share what is needed for that purpose.
We may disclose information where required by law or where necessary to protect someone’s vital interests.
How we store and protect your information
We take reasonable steps to protect personal information against loss, misuse, unauthorised access or disclosure.
We only retain information for as long as it is needed for the purpose for which it was collected, including any relevant legal, insurance or record-keeping requirements. We then securely delete or anonymise it.
Your rights
Under data protection law, you have rights relating to your personal information. Depending on the circumstances, these include the right to:
Ask for a copy of the information we hold about you.
Ask us to correct inaccurate information.
Ask us to delete your information.
Object to or ask us to restrict certain uses of your information.
Withdraw consent where we rely on consent.
Complain to the Information Commissioner’s Office (ICO).
To exercise your rights, contact us at hello@verysporting.com.
You can also find information about your rights at ico.org.uk.
Links to other websites
Our website may contain links to other websites or services. We are not responsible for the privacy practices of those websites, so we recommend reading their privacy policies when you visit them.
Changes to this policy
We may update this policy from time to time to reflect changes to our activities or legal requirements. The latest version will always be available on our website.